Lead Product Designer · Fintech · SaaS · Web3
Maye Wimmer
12+ years designing products at the intersection of complexity and clarity from esports to enterprise contact centers to on-chain financial systems.
12+
Years Experience
1B+
Transactions Designed For
1M+
Enterprise Agents Served
Designing
for trust
at scale.
ABOUT
I'm a Lead Product Designer based in Maui, working remotely across enterprise SaaS, fintech, agency, and web3. My experience spans both enterprise and startup environments, and I thrive in collaborative, cross-functional teams where strategy and creativity intersect. AI is integrated into my design workflow, not only to move more quickly, but to create more room for intentional thinking and innovative experiences.
My work lives at the intersection of complexity and clarity by taking systems that are dense, high-stakes, and technically intricate and making them feel intuitive for the people who depend on them.
You will see this in the platform I co-founded and led product design which handled over a billion on-chain transactions, made possible by building the design system from the ground up and continuously shipping experiences across web, mobile, wallet, and marketplace. At NICE, I worked on design end-to-end for enterprise SaaS products serving 85 of the Fortune 100 (Verizon, Visa, Disney, and Toyota) with 1M+ agents globally.
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UX/UI Design · Product Design · UX Strategy · Enterprise SaaS · Fintech · Web3 · Design Leadership & Mentorship · Cross-functional Collaboration · User Research & Usability Testing · Design Systems · Component Libraries · Wireframing · Prototyping · Interaction Design · AI Design Process · Accessibility (WCAG) · Adobe Creative Suite · Figma · Agile/Scrum · Remote/global collaboration · Mandarin Chinese
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Figma, Adobe XD, Photoshop, Illustrator, Lightroom, Premier Pro, InDesign, Sketch, InVision, Miro, ZeroHeight, Notion, Principle, JIRA, Confluence, Canva, Microsoft Office, Google Workspace, Video Editing, Claude, Fullstory, Respondent, Shopify
Featured Work
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01 NICE
Led UX for the #1 cloud contact center platform designing omnichannel routing and AI-powered agent tool used by Verizon, Visa, Disney, and Toyota with Salesforce integration.
ENTERPRISE SAAS · B2B · AI
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02 Kingdom Studios
Built the design system from zero for an innovative platform supporting 1B+ transactions with token swaps, staking, NFT marketplace, wallet, and mobile across millions of users.
0 → 1 · UX STRATEGY · WEB3
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03 meta.us
Established branding and scalable design systems for a global competitive esports platform founded by ex-Blizzard directors, optimizing responsive performance across markets.
ESPORTS · BRANDING · GLOBAL
"Good design in high-stakes products isn't just aesthetic… it's the difference between a user who trusts the system and one who abandons it."
APPROACH
I've spent my career designing for moments that matter: a user making their first DeFi trade, an agent handling a Tier-1 customer escalation. In those moments, clarity, hierarchy, and deliberate interaction patterns aren't details, they're the product.
CONTACT
Let's make
something great.
Maye is a product designer based in Maui designing intuitive experiences for complex products, with deep expertise in UX, design systems, and interaction design.